March 14th, 2006


видео на сайтах журналов

Тенденция: пресса добавляет на свои сайты сопровождающий мультимедийный контент.
Пример: Meredith Corporation, издатель журналов Better Homes и Gardens and Ladies' Home Journal, создала подразделение Meredith Video Solutions, которое будет делать видеоконтент для сайтов журналов. Например, видео сопровождает фотосессию героини с обложки.

Блоги на Страже

Гардиан открыл свой блоговый проект
Редактор проекта Georgina Henry пишет:
Welcome to Comment is free, the first collective comment blog by a British newspaper website. It will incorporate all the regular Guardian and Observer main commentators, many blogging for the first time, who will be joined by a host of outside contributors - politicians, academics, writers, scientists, activists and of course existing bloggers to debate, argue and occasionally agree on the issues of the day.

Why are we launching it now? Because it's obvious to us that our major competition for opinion and debate is moving online, and unless we move with it, we're failing our journalists and future generations of readers.